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Salesforce targets public clouds with Hyperforce - InfoWorld

Salesforce targets public clouds with Hyperforce - InfoWorld | The Marteq Alert | Scoop.it
Salesforce has re-architected its underlying infrastructure to make all of its CRM solutions run in the public cloud as part of a program it calls Hyperforce.

Salesforce has long had a strong relationship with infrastructure-as-a-service provider Amazon Web Services (AWS), and has also built relationships with Microsoft Azure, Alibaba Cloud, and Google Cloud Platform over the past few years.

For customers who opt to switch to Hyperforce, Salesforce will shift your Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Industries, and other CRM products, complete with existing customizations and security controls, to the public cloud according to specific data residency needs and other, as yet unclear factors.
CYDigital/marteq.io's insight:

Talk about trusting your partners.

 

Get the new whitepaper "Discover New Revenue Opportunities Using Extended Zero-Party Data": http://un.marteq.io/WP1/ #martech #marketing

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Salesforce agrees to buy software maker Slack for $27.7 billion | Ad Age

Salesforce agrees to buy software maker Slack for $27.7 billion | Ad Age | The Marteq Alert | Scoop.it
Price is a 55% premium on Slack’s stock before talks reported.
CYDigital/marteq.io's insight:

In case you didn't see this from yesterday afternoon. Oh all that data!

 

Get the new whitepaper "Discover New Revenue Opportunities Using Extended Zero-Party Data": http://un.marteq.io/WP1/ #martech #marketing

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Salesforce Reimagines Sales With Enhanced Virtual Selling Suite - AIthority

Salesforce Reimagines Sales With Enhanced Virtual Selling Suite - AIthority | The Marteq Alert | Scoop.it
Salesforce is announcing the following new capabilities to supercharge virtual selling with a 360-degree view of the customer:

Salesforce Meetings: A new meeting management system that helps reps be better before, during and after sales calls. Before meetings, sales reps have a 360 view of all meeting attendees on a single screen — including customer history, open service cases and attendee bios. 
Einstein Video Call Coaching: Einstein Call Coaching can now analyze video conversations to capture AI-powered insights on customer needs and rep performance. 
Salesforce Maps Field Safety Kit: With the Maps Field Safety Kit, sales organizations can now understand how customers are affected by visualizing COVID-19 trend data inside the CRM to determine which areas are safest for travel. 
Enhanced High Velocity Sales: High Velocity Sales, originally built for prospecting, will now provide automated actions across the sales cycle on opportunities and accounts. 
CYDigital/marteq.io's insight:

FYI.

 

Get the new whitepaper "Discover New Revenue Opportunities Using Extended Zero-Party Data": http://un.marteq.io/WP1/ #martech #marketing

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